Label & Flexible Packaging&Film Expo China 2019
（Blue Whale Expo 2019）
Exhibition Report

On July 10th-12th, Label & Flexible Packaging & Film Expo China 2019 (Blue Whale Expo), themed on Go Digital, Go Flexo, was successfully held at W5 Hall of Shanghai New International Expo Centre.



Exhibition Overview

Hosted by Shanghai Lanjing Exhibition Service Co., Ltd. and co-organized by Guangdong Grandeur International Exhibition Group, Blue Whale Expo has opened a new chapter from domestic to globe in Shanghai.
The expo covered a wide range of external packing applied in food and beverage, alcoholic products, medicines, daily chemicals, electronics, etc. For providing insiders with a one-stop sourcing platform, it also extended the field of labels and flexible packaging to printing, decoration, manufacturing, processing and application, being China’s most worthwhile and professional exhibition in 2019.


Exhibition Detail

Date: July 10th-12th, 2019
Venue: W5 Hall, Shanghai New International Expo Centre 
Exhibiting Area: 9,000m2
Visitor Counting: 12,028 person-times (up 51.3% over the previous session)
Exhibitor Counting: 162
Device Counting: Around 250 pieces of equipment
Conference Counting: Communicating on more than 20 themes


Brand exhibitors in Blue Expo 2019 include Zhejiang Hongsheng, Shanghai Winbosc, Xiamen Lingtie, Focusight, Dongguan Prosun, Ruian Deguan, Weifang Hengchengxiang, Sanki, Goldfai, Luster, Kunshan Janbo, Shanghai Sonicjet, Shanghai Dragon printing, Kunshan Yidao, Zhengjiang Hexiang, Shanghai Yingyao, Hangzhou Cron, etc.

Quality companies in CSMA Area include Taicang Lecco, Guangdong Huasheng, Wenzhou Wuhui, Zhejiang Yazhou, Quanzhou Wendecheng, Shantou Guangda, Wenzhou Fuming, Zhejiang Guanhao, etc.

Well-known label and printing companies include Wenzhou Haoge, Shanghai Security Printing, Guangdong Kinde, Chengdu Jinton, Tianjin Create, Henan Wellking,etc.


Industry Leaders Gathering in Opening Ceremony 



Ye Linhong, Famous Expert at Label & Printing Industry, President at Taiwan Yude Technology Co., Ltd.



Fei Junde, Chairman at Jielong Group, Delegate at Shanghai Packaging Technology Association

On July 10th, the opening ceremony of Blue Whale Expo 2019 has crowed with visitors. Many experts and scholars in the industry attended and kicked off the ceremony, including(according to the following picture from left to right): 
Jiang Leibo, President at Northwest Label Association; 
Fu Yong, Secretary General at Shanghai Printing Trade Association; 
Wan Xiaoxia, Professor/Doctoral Supervisor of Printing and Packaging at Wuhan University, Deputy Director at the Light Industry Teaching Guiding Committee of the Ministry of Education; 
Fei Junde, Chairman at Jielong Group, Delegate at Shanghai Packaging Technology Association; 
Ye Linhong, Expert at Label & Printing Industry, President at Taiwan Yude Technology Co., Ltd.; 
Shi Jianping, Secretary General at Flexographic Printing Branch of Printing Technology Association of China; 
Xu Xingxiang, Executive Vice Secretary General at Shanghai Plastics Engineering Technology Society; 
Wu Lingdi, Secretary General at Commercial Paper Printing Branch of Printing Technology Association of China; 
Zhang Yun, Deputy Secretary General at Intaglio Printing Branch of Printing Technology Association of China.



Brand Enterprises Gathering on Site, Kinds of Equipment Drawing the Eyes



Owning the largest exhibiting area in Blue Whale Expo 2019, Zhejiang Hongsheng Machinery Co., Ltd. has displayed various devices in the booth of 240m2, including its latest equipment - HSG Series Unit Type Flexographic Printing Press(drum type) and HSR Series Unit Type Flexographic Printing Press (sleeve type).



Winbosc (Shanghai) showcased the latest machine of CloudHybrid RG series: Multifunctional Digital Ink-jet Label Printing Press.

Forum Activities:
1.Digital Printing Seminar/ Date: the morning of July 10th.
2.Flexible Packaging/ Environmental Water-based Ink Seminar/ Date: the afternoon of  July 10th.
3.China Flexible Packaging Technology Development Forum/ Date: the morning of July 11th.
4.Special Forum of RFID & Internet of Things/ Date: the afternoon of July 11th.

Visitor Data:
The visitors of Blue Whale Expo covered 29 provinces ( or municipalities) in China, The total number of visitors reached 12,028, including 5,736 on the first day, 4,623 on the second day, and 1,641 on the third day, up 51.3% over the previous session. Meanwhile, the international influence of the expo is gradually improving, attracting visitors from more than 19 countries and regions such as Taiwan, Macau, Hong Kong, Japan, South Korea, Germany, India and Pakistan.

Partial exhibitor feedback:
Goldfai: The number of visitors is not very large, but the quality is quite high. Two of our devices have been sold on the spot.
Hongsheng: We have sold one Unit Type Flexographic Printing Press and three small devices, received intent orders worth of over 5 million RMB.
Shanghai Sonicjet: We have been consulted by a batch of customers and met some potential clients.
Re China: There were more visitors than that of the last expo we participated. We have got a good result.
Winbosc: Our booth has received around 250 consultants in three days and met many potential clients.
Luster: Many devices have been sold on site. We have got a good result and believed that Blue Whale Expo is a professional industry media and platform with great publicity.
Lingtie: The number of visitors is a little less than that of other big exhibition. But it offered us a great experience with good service. We met our potential clients.   
Prosun: We sold kinds of equipment on the scene. The expo had a large flow of visitors.
Cron: We met many potential clients on site. And many printing houses visited us and consulted about Flexographic Printing.
Lanli: We met several potential clients and were satisfied with the effect of the expo. Digital equipment enjoyed great popularity on the spot.
Hengchengxiang: Two of our devices have been sold on site.
Sanki: The expo basically met our expectations. We hope to see more visitors at Blue Whale Expo 2020.

The 3rd Blue Whale Expo has come to an end. The successful conclusion in 2019 also means a fresh start in 2020. At the 4th Blue Whale Expo, we will adhere to our entrepreneurial spirit of keeping learning and embrace the future with the new attitude and higher requirements.

On April 21th-23th, 2020, we will meet again at the Shanghai New International Expo Centre.